Structural Packaging Art
Publisher: Artpower International
- Book Category: Architecture and Design
- Format: Hardcover
- Number of Pages: 300
Graphic Design resource for creating imaginative and eye-catching product promotion and packaging.Structural Packaging Art has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colourful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience.